108° Edtion of Agrifiera Pontasserchio

In the wonderful location of the countryside around Pisa the biggest country fair in Tuscany

From 27 April 2017 to 01 May 2017

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Pontasserchio, in the Province of Pisa, will host from April 27th to May 1st the 108th edition of the renowned Agrifiera, open to both professionals and visitors. It is undoubtedly one of the most popular and anticipated events in Pisa set in a beautiful area of rural Tuscany. Pontasserchio is part of the town of San Giuliano Terme at only 7 kilometres from Pisa, in the Pisan countryside. It is an area that has always been dedicated to agriculture, and where the work of man and nature have always coexisted in a harmonious symbiosis. Just think of products like 'Pisan Hills' Chianti and the 'Monti di Pisa' PGI Tuscan Oil. The Pontasserchio Agrifiera started in 1889 with the aim of promoting Mucco Pisano, a local cattle breed developed in the nineteenth century from the Chianina and Bruna breeds. The current name of the fair, one of the most important events in Pisa and surroundings, dates back to 1909 when it was extended to include all livestock. It has become one of the most anticipated agricultural fairs of 2017 and last year’s number of participants bodes well for the forthcoming edition: it was visited by 100,000 people, with as many as 200 companies exhibiting and 90 events organized, including shows, exhibitions and conferences.

Agrifiera in Pontasserchio perseveres in its original intent of enhancing the area and promoting the value of its food and wine. It has become one of the most important agricultural fairs in Tuscany, but has also become popular beyond regional boundaries and is expanding to a national level. It provides professionals with an important opportunity to meet, exchange and promote their products and activities. It is a show that can also be visited by ‘non-experts' who wish to explore and look into a world that today, more than ever, combines tradition and the wisdom of the past with modern techniques and machinery.

The agricultural Pisa fair takes place in Tiziano Terzani Park in an area of 15,000 square metres divided between the trading hall and the outdoor area. The former will consist of tensile structures linked together and incorporated into an itinerary that will develop according to the different types of goods. It will have a double entrance and house 120 carefully selected businesses. These will include exhibitors operating in several sectors of agriculture in its broadest sense. There will be machinery and equipment producers but also professionals from the widely popular world of well-being, who are specialized in health-care, holistic and oriental disciplines and handcrafts. Naturally Pontasserchio fair will also include an area entirely devoted to wine and food where you can find local and regional products, as well as high quality and organic ones, joined with a nice selection of wines.

Even the outdoor area will have its choice of companies to visit. It will include 150 that will exhibit products such as plants, flowers and seeds. Whether you are a professional or just a nature lover, you will find everything you need to create wonderful gardens: machinery, equipment, accessories, pergolas, wooden boxes and fences. There will also be a large section devoted to animals which children will particularly enjoy. As for the livestock sector, you can see farm animals, pets and a choice of feeds for them. If you are interested in horse riding you will find many products that could be of interest to you and plenty of information on stables and horse therapy centres. There will also be a part dedicated to those who see nature as a spare time occupation: exhibitions of equipment for camping, caravan, cycles, motorcycles and boats will be dedicated to this category of visitors.

This important agricultural fair among all the other Pisa surroundings’ events will be flanked by a wide variety of interesting events. There will be two areas dedicated to Agriranch and Agrihorse, where activities of equestrian, zoophilic and dog associations will delight young and old. The Origami workshop, in the Agrinfesta space, organized by the Italo-Japanese Cultural Association MIRAI will have no age limits, and get everyone involved in this fascinating art. In the same area, thanks to the Alba association and its Creativity workshop you can create your own ceramic objects. There will be performances of various kinds, ranging from music and dance to martial arts. Great space will also be given to the display of rare and traditional breeds like Mucco Pisano, Chianina cow and Spanish horses. Also interesting will be the space devoted to foraging, the collection of wild foods, especially herbs and plants, for nutrition purposes. This area will host workshops and exhibitors of products such as herbal teas, macerated oils and medicinal plants.

The Agrifiera Pontasserchio ticket costs 4 Euros per person from April 29th to May 1st, whereas it is free for everyone else, and children under ten years and those over 70 enter for free. The fair can be easily reached with the shuttle buses that on Sundays start at San Giuliano and, among other things, also make an intermediate stop at the Fondazione Cerateli where 25.000 costumes and 20.000 playbills, film stills, posters and sketches of the famous art house are displayed over 1800 square metres. Agrifiera 2017 is a great opportunity for a weekend getaway or a spring holiday: book one of our hotels in Pisa and organize your stay. You will enjoy an unmissable fascinating mix: the peaceful charm of the Pisa countryside, relaxation in the elegant spas of San Giuliano Terme, the timeless beauty of the Leaning Tower city. If you wish to visit the Leaning tower of Pisa, a symbol of the city, take part in our tour of Pisa from Florence... don’t forget to take the traditional picture of yourself holding up the Tower!